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Amrutha Viswanath

Content Marketer at TransFunnel Consulting. Expert in strategising Inbound Marketing content for brands.

Recent Posts

Posted by Amrutha Viswanath

6 Simple yet Common Search Engine Optimization (SEO) Mistakes to Avoid in 2019

SEO has been around for more than a decade and is crucial to increase your website's traffic, conversion rates and  ROI. SEO techniques are changing at a fast pace.  In 2018 there ...

Posted by Amrutha Viswanath

How to Increase Your Growth With Account Based Marketing (ABM)

Let’s delve into ‘Account-Based Marketing’ (Oops! can already hear you groan). But seriously, it’s going to 2019 soon and the continued success of your ABM strategy will highly dep...

Posted by Amrutha Viswanath

Things that Your Boss expects You to know about Lead Nurturing

The only way to expand your sales funnel - Nurturing Leads! Your consumer needs a little extra assurance before they part with their cash. So, how does lead nurturing look like in ...

Posted by Amrutha Viswanath

5 Little Changes that Make a Big Difference with Conversion Optimization

 "The ideal scenario" - to get the highest possible conversion with the smallest possible investment in optimization. This is indeed the dream of many online businesses!

Posted by Amrutha Viswanath

Be Genuine with Sales, while not bothering your Prospect

Have you done your research on a prospect and learned that you could really help their company? Now the next step is to get them on the phone.