insights

8 Tips for Social Media Marketing - Small Business Marketing

Setting up a business comes with great responsibilities and keeping up to position oneself in the market demands strategy. Besides putting efforts offline, it is crucial to be pres...

Posted by Rajesh Varun

Show the Value of Marketing in 2019 and Up Your Game. Here’s How!

“There are far better things ahead than any we have done in the past” as once said by a great man. Learning from our past mistakes is what makes us better. As we enter into the new...

Posted by Amrutha Viswanath

6 Simple yet Common Search Engine Optimization (SEO) Mistakes to Avoid in 2019

SEO has been around for more than a decade and is crucial to increase your website's traffic, conversion rates and  ROI. SEO techniques are changing at a fast pace.  In 2018 there ...

5 Ways in Which Artificial Intelligence Can Help Enhance Content Marketing

According to a Salesforce study, 57 percent of marketers had already implemented some form of AI, by the end of 2017. While the robots aren’t so sophisticated yet to write your con...

Posted by Gautham

How to Make Storytelling Your Best Content Strategy

Telling stories has been the fundamental human activity even when we talk to ourselves! Clearly,  it’s so much more than marketing and communications for businesses.

Posted by Amrutha Viswanath

Things that Your Boss expects You to know about Lead Nurturing

The only way to expand your sales funnel - Nurturing Leads! Your consumer needs a little extra assurance before they part with their cash. So, how does lead nurturing look like in ...

Posted by Amrutha Viswanath

5 Little Changes that Make a Big Difference with Conversion Optimization

 "The ideal scenario" - to get the highest possible conversion with the smallest possible investment in optimization. This is indeed the dream of many online businesses!

Posted by Rajesh Varun

Rule Marketing like Genghis Khan With Inbound: Marketing 2020

 The moment we talk on the lines of “Ruling the World”, you begin to have almost everyone’s attention there for a second. I mean, who wouldn’t be interested in ruling the world, ri...

The Art of Content Marketing - What we learnt from 2018

Over the last six months, Transfunnel launched more diversified content marketing campaigns than ever before. And each one of those had a considerate impact on different clients in...

TransFunnel Grows Retainers by 50% with HubSpot

TransFunnel Consulting was founded by Kapil Arora in 2016 and offers end-to-end marketing automation consulting services delivered by a team of inbound marketing and mobile experts...

E-commerce and Marketing Automation: The Symbiosis We Need

In one way or the other, marketing technology has essentially been designed to allow you to deliver the right message to the right person at the right time that will prompt him or ...